Projects
Level Playing Field for Tower Companies
EU Legislative Process on the Gigabit Infrastructure Act
The Challenge:
During the EU legislative process on the Gigabit Infrastructure Act (GIA), political momentum emerged at times that would have led to structural discrimination against tower companies solely based on ownership structure. Some large infrastructure providers risked significant regulatory disadvantages compared to direct competitors. At the same time, the sector faced the threat of overregulation, which would stifle investment and slow down mobile network roll-out.
Our Approach:
- Early identification of critical passages in the draft law and their impact on different business models
- Development of a consistent, economically and politically robust narrative
- Building a transnational coalition of stakeholders as part of a campaign – including market players, associations, and supporters in various EU member states
- Continuous, targeted communication throughout the legislative process – especially around the trilogue negotiations
Our Success:
The final GIA secures a balanced regulatory framework that applies equally to all tower companies – regardless of ownership structure.
We successfully averted both distortions of competition and excessive regulatory intervention that would have jeopardized investment conditions.
Instead, the GIA establishes a level playing field and includes strong safeguards against overregulation. It also anchors key measures to accelerate mobile roll-out – including digitalized permit procedures, simplified access rules, and binding deadlines for authorities.
This outcome was the result of an early, strategically designed public affairs campaign, built on consistent coalition building with a strong role for Member State actors.
The consulting services depicted took place in the context of the team’s previous professional activity and were not performed by zōonpolitikon.
Our projects
Political consulting with impact
Level Playing Field for Tower Companies
How we managed to avert a looming distortion of competition at European level and secure a fair regulatory framework for infrastructure deployment
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Unlocking Public Funding
How targeted advice on funding, site development, and political communication helped close coverage gaps in rural regions.
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Tacit Approval as a Game Changer
How an abstract legal concept became a concrete instrument of acceleration for construction – thanks to longterm strategically guided campaigning.
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